The Dragon Boat Festival tourism boom has rocked


Tourists visit Yueya Spring, a crescent-shaped lake in Dunhuang City, northwest China’s Gansu Province, May 1, 2021. [Photo/Xinhua]

People are expected to take 100 million trips nationwide during a three-day vacation

China’s domestic tourism market is eagerly awaiting further growth as the traditional Dragon Boat Festival approaches.

Starting Saturday, the three-day break is expected to generate 100 million trips, roughly equivalent to the same period in 2019, industry insiders and travel companies said., an online travel service provider, said its platform has seen an increase in tour package bookings. He said as of June 2, booking volume on his platform was up 135% year-over-year.

Fang Zexi, an analyst at the group’s research center, said that although sporadic cases of COVID-19 have been detected in some regions, the growth momentum of domestic tourism remains high, with Chinese people’s passion for travel remaining intact. effective epidemic control measures.

However, people’s destination preferences and travel patterns have changed due to their desire to protect themselves from infection.

Lvmama, another online travel agency, said short-haul tours have proven popular for holidays, with hotels and resorts booked near major cities such as Shanghai and Hangzhou in China’s Zhejiang, already rare on its platform.

“Prices for these hotels, homestays and resorts are up 50% so far from off-peak prices, but sales are still strong,” he said.

Attractions such as museums and ancient villages showcasing folk cultures also prove popular, as the Dragon Boat Festival features a tradition of blessings and warding off evil spirits. said bookings for tailored tours of ancient villages were up 30% compared to those for the same vacation in 2019.

The preference for short-haul tours has resulted in airfares below their maximum during the longer May Day holiday.

Latest figures from Qunar, an online travel agency, show that the average price of air tickets booked on its platform is 712 yuan ($112) per trip, about the same as for the holiday of Tomb-sweeping Day in early April.

“This year, the holidays fall at a time when most students are on exam week, which makes parents and children less inclined to long-distance travel,” said Lan Xiang, director of the data research department. of Qunar. “The price of plane tickets will increase when these children start their summer vacation.”


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